​​About the Role:

The Analyst, Organic Growth (Temporary) is responsible for analyzing the organic (non-paid) landscape to find opportunities that drive traffic and bottom-line value for the business. They will manage & monitor channel dashboards and deliver regular reporting to key stakeholders. The Organic Growth Analyst will also assist in driving organic growth by supporting SEO content production, and off-site efforts (incl. social, CRM promotion, content syndication & ASO).

This is a temporary, non-permanent position. The Analyst will provide temporary backfill support to the Marketing team from approximately 11/12/2024 to 3/14/2025. This is an exciting opportunity to gain hands-on experience in a high-growth company and leader in the health and wellness industry.

You Will:

• Deliver weekly, monthly & quarterly reporting on organic performance with analysis on trends & changes
• Identify high-value opportunities through analysis to influence our organic growth strategy and goals
• Partner with Product & SEO teams to conceptualize, initiate and report results of A/B tests
• Address questions from cross-functional partners to understand trends that affect category, channel and brand performance.
• Assist Organic Growth Managers in crafting SEO best practices and trainings for internal stakeholders
• Help manage weekly content production workflow including topic ideation, creating briefs, assigning new content to writers, and optimizing new content
• Work cross-functionally with Social & CRM teams to share out relevant blogs and boost article visibility and increase traffic and rankings
• Support ASO & app engagement activities (IE: Smart Banners, Deep Linking) and monitor app performance reporting

You Are:

• Data-driven and analytical: known as a problem solver, and proposes solutions to occasionally complex issues that arise
• Effective collaborator: able to build strong cross-functional partnerships and act as a thought-partner; you work quickly and collaboratively to drive complex projects forward, and others look to you for solutions amid uncertainty.
• Structured thinker: able to break-down requests into hypotheses and frameworks to structure your team's thinking, generate action plans, and align stakeholders
• High-energy, company-first attitude: you are motivated to work hard in a fast-paced environment, and enjoy balancing numerous priorities and demands

You Have:

• Experience in growth marketing, strategy consulting, or business operations at a high growth company
• 3-5 years of professional experience in digital analytics measurement and operations with measurable results
• Bachelor’s Degree or equivalent experience
• Experience with search marketing, and ability to report across organic channels such as web, SEO, email, social and app.
• Deep level of experience using tools including Looker, Google Search Console, Ahrefs, Screaming Frog, seoClarity, DataDog/Splunk, Amplitude, Google Lighthouse and Branch.io/AppsFlyer
• Familiarity with A/B testing frameworks & platforms
• Experience working with Analytics & Data Science teams
• SEO expertise
• Deep analytical expertise
• Strong project management skills
• Web user experience (UX)